Leaflet stands

Why You Should Have Leaflet Stands in Your Shop

It isn’t uncommon for proactive retailers to have a range of leaflets on display within their shops, particularly near the till areas. Leaflets have a variety of applications; promoting specific product lines, advertising your business etc, which when used effectively will have a beneficial impact on your business' marketing efforts. As a business trying to grow, it is highly advantageous to offer consumers relevant literature. Displaying leaflets are also a great way to support wider communities and local businesses as well.

There are so many different ways to display leaflets within your business. We have floorstanding and wall mounted stands on offer, which are both popular options. Here at VKF Renzel, we supply a wide range of Leaflet Holders and no matter how much space you have in your till area, we will have an ideal solution for you. If you’re wondering what holder would be best suited to display leaflets in your shop, we have looked into some of the different reasons why offering consumers literature can be advantageous below.

Leaflet Stands Are Appealing to Your Customers

Whether you own a small independent store or a franchise of shops, building relationships with other businesses in the local area is really important. Displaying leaflets in your shop is a great way to support lots of local businesses and when you assist them with their marketing, they’re more likely to return the favour.

Supporting other businesses can help improve your reputation as well and your consumers will consider you to be a team player when you’re displaying relevant leaflets. Coming across as a reliable and trustworthy business will help you attract a dedicated customer base and encourage people to do business with you time and time again.

Leaflets are a great way for new customers to learn about your business. Leaflets will highlight to new and existing customer what your business sells, its objectives, and what makes it unique to competitors. What leaflets holders do is invite customers to engage with these leaflets and take them away, giving them the opportunity to learn all about your business even when they aren’t there.

They Help to Create a Really Visually Appealing Space

The aesthetics of your shop is really important and they play a huge part in the consumer experience you provide. Leaflets might not be the first thing that you consider when you’re thinking about your interior design, but they can add visual interest to your shop and catch the eye of your consumers.

Leaflets can come in a multitude of shapes, sizes and colours, allowing you to create a really lovely display that will draw in your consumers attention and encourage them to spend more time in your shop. Wall mounted leaflet stands are particularly useful for creating a visually appealing space and they can help to prevent your shop from looking bare and unfinished. The right leaflet display can be a great alternative to wall art, for example.

They Offer Lots of Useful Information

Having a leaflet stand in your shop is a great way to communicate with your consumers. Leaflets can be created about various subjects and they can help to educate your customers about different topics, products, services and events. It’s the ideal way for customers to learn about your company!

You can provide anyone who visits your shop with lots of useful information by displaying a range of leaflets and it goes without saying that you can use leaflets to promote your own business as well. Leaflets are a great way to both inform and remind your customers about specific messages you’re trying to communicate. Allowing consumers to take leaflets home with them can help to spread your message too.

They Are Easy to Update

Another great reason to display leaflets in your shop is that they’re really easy to update over time. Depending on what’s happening locally or what’s currently going on within your own business, you can ensure your consumers are always up to date and swapping out old leaflets for new ones - it couldn’t be more straightforward. We have leaflet holders available in a wide selection of DIN sizes to suit whatever size your leaflets are.

Changing up your leaflet display on a regular basis will help to keep it interesting as well and you’re more likely to catch your customers attention when there is something new in your leaflet stand. Leaflet marketing remains to be incredibly popular, so you won’t struggle to find relevant literature to fill your stands with.

Purchasing a Leaflet Stand for Your Shop

If you’re interested in having a leaflets in your shop and you’re trying to find a stand to help you create an aesthetically pleasing leaflet display, take a look at the VKF Renzel website. We have a brilliant selection of leaflet holders and display stands to choose from, and there is a solution for every shop on our online store. If you need any help finding the right leaflet holder, you can speak to a member of our team today by calling us on 01527 878311. Or email us at sales@vkf-renzel.co.uk to have your enquiry answered.
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