Festive Fun – Using Sales Promotional products for an unforgettable Christmas Event
It is that time of the year when Christmas is creeping up upon us and the planning for the annual Christmas event begins. This holiday season is the perfect time to spread joy and positivity while still boosting your brand-identity, sales and customer engagement by incorporating a few of our tips and tricks that we will speak about within this blog.
The power of promotional sales products:
Firstly, let’s start by discussing why using sales promotional products is the key for creating memorable events and how they can help improve engagement and brand loyalty:
1. Increase purchases and customer engagement:
Using promotional sales products is the best way to generate new business and drive-up sales. By using products such as roller banners and snap frames, your message can easily be visible, therefore, showcasing your brand, logo and product design in high traffic areas, ensures you stay at the top of customers minds when they come to buy a product or service that your business offers.
2. Encourage brand loyalty:
Giveaways and gifts are the key to building long lasting relationships, after all it is the season gift-giving! Having products that are personalised can strengthen the connection between the brand and the customer as it makes them feel valued and creates the sense of exclusivity and belonging.
3. Capture the attention of new customers:
Hashtags, contests and special offers will help your business be seen. Showcasing those hashtags in different areas of your business, such as waiting rooms or during trading events, increases the likelihood of those hashtags being used online when a customer uses one of your products/services. It is a simple way to amplify your reach.
What products should you use to create a memorable event?
To help you navigate the stress of planning and organising your Christmas event, we have compiled a list of our top 5 must-have items for you to explore:
1. Crowd Control:
Our Barrier posts are ideal for securing events and guiding crowds in a safe and stylish way. If you’re hosting a large event, being able to manage a crowd will make it a smoother experience for both the staff and attendees creating an impression of a well organised and high-quality business.Why not check out our Barrier Post “POS” that has several different post and tape colours available. It’s the perfect product as it's easy to handle and quick to assemble and dismantle. The 2300mm belt extension offers high flexibility in designing your barriers to optimally direct the stream of visitors.
2. Snap Frames:
Snap frames are versatile, attractive and can be used for any occasion. By nature, they have a minimalistic look ensuring your message stands out without cluttering the space. This is a very cost-effective way of displaying your literature as they’re easy to update,
which means they can be used for more than just one occasion.
Discover our Silver Poster Snap Frames that offer a contemporary aesthetic for posters, artwork and other promotional materials. Choose from sizes from A0 to A5 and display your frame both landscape and portrait, meaning it can slot into an space making it the perfect option.
3. Showroom stands:
Simple, sleek and stylish. Just a few words to describe showroom stands. Strategically placing showroom stands in high traffic areas can encourage impulse buying and displaying them with any add-ons, can increase the likelihood that customers will make additional purchases in the future.
Have you seen our Showroom Display Stand “Z-shape”? It’s an elegant solution made from 6mm thick clear acrylic for inserts in DIN A4 format. Maximise your floor space and organise your displays in a structured and tidy manner with this product.
4. Raffle Boxes and donation boxes:
Raffles boxes are a classic for exhibitions and public events. The festive season is the perfect time to give back, so think about incorporating a charitable element into your event. This gives your band a feel-good factor while still getting your brands name out there.
Have a look at our Acrylic Raffle Box available. It comes in 2 sizes, 200mm and 300mm with a loose-fitting lid for easy handling. It is crystal clear so will be easy to incorporate into any room and theme that you may be going for!
5. Holiday themed goodies:
Pens, clothing all the way through to Christmas stickers – the perfect goodies that people can take home and remember your brand by. Holiday themed items are a good way of creating a sense of community and a nice way of getting your brands name out beyond your event.
Consider looking at our Ballpoint pens “Arctis”. They are available in a huge range of colours with a transparent frosted casting making them timeless. To personalise this gift further, we have a printing service available upon request.
Check out our current best sellers below:
To wrap things up...
Sales Promotional products are a powerful tool to make your event stand out amongst others and to help your business receive a boost in sales to form long term success. Create a magical moment and focus in on the small details, this will help you amplify your brand presence, make lasting connections and show off your core values – which in turn will generate more sales for your business.So, with the right items, you can spread happiness and joy, foster strong connections and transform the event into not just a Christmas event, but an unforgettable experience. This will keep your brand in people’s minds for months to come!
Want some more information about our products?
Give us a call on 01527878311 or send us an email on Sales@vkf-renzel.co.uk to discuss the products with one of our experts.