Leaflet Display Stands; How Can you Benefit?
Have you been considering installing leaflet displays in your shop or office? Are you going back and forth about whether or not they’re a worthy investment? Would you like some advice from a team that knows a thing or two about POS displays? Then this is the Blog that’s right for you. Leaflets are an excellent form of advertising, known to all as a very traditional form of Marketing. Despite the constant push towards businesses needing to move towards digital marketing/advertising, there will always be a place for traditional methods. This is particularly important in physical places such as retail stores or exhibition events.At VKF Renzel, our Leaflet Display stands have been designed to meet all of your needs, whether you are looking for a sustainable solution, wall mounted solution or an affordable solution. In retail communication is key and having the freedom to easily display information is essential to all businesses.
Are they More Effective than Digital Advertising?
In the world of digital advertising, the introduction of leaflets into your marketing strategy might seem a little bit obsolete. But we would argue that they’re both important and both have their advantages. They can complement each other if done correctly. Leaflet displays put information in the line of sight of potential customers, making it difficult to ignore them. It’s a great way to promote a product or brand.
While many of us have become accustomed to digital marketing, customers won’t get the same personalised experience that comes with face-to-face interactions. Having a Leaflet Holder will improve your ability to market to individuals, as handout material has a lasting impression on people. Leaflets have more of a chance of catching the attention of your customers, encouraging them to pick it up to read.
Additionally, many of your customers might not be signed up to your mailing list or following you on social media. In this situation, having a leaflet display at your point of sale can reach people that might otherwise be missed.
Do People Actually Read Leaflets?
You can’t expect everyone to read your leaflets, but you’d be surprised how many people do, especially as leaflets can be taken away with people. This gives them the opportunity to engage with it in their own time. There’s no guarantee information will be absorbed during the time they are at your business, which increases the likelihood of someone reading the leaflet elsewhere. And, because they can be taken with the customer, they’ll be more likely to remember the event or the sale that you might be hosting because they’ve taken a physical reminder with them. While leaflets cannot guarantee an audience for you, it offers you an opportunity to reach a wider audience and they’re so affordable, there is no reason not to. Furthermore, a good leaflet will have a range of quality photographs that will draw in people attention. Business will know their audience best, and thus will have the right images to grab their attention like best-selling products.
Are Display Stands Taking up Valuable Space?
Adding in point-of-sale displays will always take up minimal space, due to landscape & portrait orientations being available. Moreover, our Leaflet stands come in a wide range of DIN formats to suit whatever size your leaflet may be. This makes it easy for you to display your leaflets without intruding on the limited available space within your workspace.
We can offer Wall Mounted Displays, that can easily be fixed to your walls. We do have freestanding options as well, if that is your preference. The many options available ensure that it will definitely work for you as POS display tool. Our displays are designed to be attention grabbing but still out of the way, ideal for literally any space.
Want to Find out More About Leaflet Display Stands?
If you’re interested in finding out more about leaflet displays and their long-term benefits, then feel free to contact our team today. We have sustainable options on offer if you are interested in lowering your businesses negative impact on the environment. Our team is very familiar with all the products that we sell, so they’re definitely the best people to talk to. We would be happy to recommend the right display options for you, taking your needs and space into consideration with our advice. Call us on 01527 878311 or emails us at sales@vkf-renzel.co.uk. Also, be sure to have a browse through our website! We are sure you will be able to find what you are looking for.